A guide to SEO in Thailand and what to expect
Search Engine Optimization (SEO) is a vital process of improving both the quality and quantity of website traffic and is vital for all Thai websites looking to establish and maintain a successful online presence.
This SEO Thailand guide will help you understand the basics of SEO, and why SEO is so important for the success of your online presence in Thailand. We will also cover SEO costs in Thailand. Knowing the costs and fees for Thai SEO will help and aid you in having a good understanding of what you might need to pay a specialist SEO company in Thailand to provide search engine optimisation services for your Thai business website.
What is SEO?
In it’s most simple and primary form, search engine optimization is a means and technique used and applied on your website pages to make your website appear in a prominent position in search engine search results when your customers search for the products or services that you sell or advertise. But search engine optimization is not just about what you do on your website. It’s as much about what you do “off” your website too. This is more commonly known as off-site SEO.
Some aspects of SEO will be clearly visible on your web pages, of which we will explain and describe further below. While other aspects of SEO will be hidden from your eyes. Both the visible and hidden elements of SEO are fundamental to the success of your website and work in harmony with one another.
To make it easier to understand just what SEO is, and how SEO works alongside your website, we would like you to visualise a tree and its roots. We know a tree can’t survive and would die without its roots, yet seldom can we see the roots of a tree as they are hidden out of view. Think of the upper visible section of the tree as your website, and think of the roots underneath the tree as the SEO. Without each other, both won’t survive.
“A tree without roots would not survive in the same way a website without SEO would not survive!”
Pattaya Media SEO Specialists
Types of SEO in Thailand
The same SEO services that international SEO companies carry out for their clients will generally be the same as the SEO services that Thailand based SEO companies will perform. The level of service or the knowledge perhaps, might be somewhat different or slightly behind say for example USA or UK based SEO companies. But the differences may be marginal as SEO in its basic form is very simple to understand and doesn’t involve any trade secrets. In fact, this knowledge is available free of charge in some of the articles we have written such as getting your page content right, or knowing the top 6 most important aspects of SEO. We have also covered both onsite SEO and offsite SEO. We will however cover these important areas of SEO on this page to give you a good understanding of what to expect for good SEO in Thailand for Thai websites.
Page Content
Main page product descriptions
It should go without saying that good “ethical” SEO starts with the page content on your web pages throughout your website. For example, what is the point of having a website that has a services page, that doesn’t list or explain in good detail about the services you provide.
Time and time again as the leading web designers in Thailand, we have found many clients who are in such a mad rush or hurry to get a website online, that they neglect to truly focus on the most important aspect of the website and that is the written content, the written text on every page.
“If you are serious about SEO and having a successful website, then you must always devote a good amount of time to write good page and product descriptions. It could make or break you.”
Page Titles
Page titles are known in the SEO world as h tags or header tags. They are basically the names you are giving of your web pages as well as the sub categories on your pages. H tags use special code to show their importance and hierarchy. You have for example, h1, h2, h3, h4, h5 and h6 tags. The h1 tag would be the main page header/description. The h2. h3, etc tags would then be used for the sub headers found on the same page.
“Writing good header tags is a vital SEO technique and needs to be applied and utilised on every page within your website.”
How to choose the best SEO company in Thailand
In order to choose the best SEO company in Thailand, it is essential to eliminate the worst. First and foremost however, we do not believe there to be a “best SEO company in Thailand” and if any SEO company in Thailand claim to be the best, then I would think carefully about using their SEO services. We have found those who brag about being the best and generally the best salesman and not SEO experts.
“If any SEO business in Thailand claims to be the best SEO company in Thailand, simply check how their own website performs in the organic search results via Google search!”
In the same way Pattaya Media are the most well known web design agency in Pattaya, who are equally the longest standing and most respected company, we would never say we are the best web design agency in Thailand. The reality is there are some very professional and very good web design companies in Thailand. Most of these however are found in Bangkok. Incidentally, Pattaya Media also have our head office in Bangkok.
We do believe we are a top web design and SEO company in Pattaya. Our customer reviews and satisfaction, our very own website, and our search engine positions prove this to be true. We dominate the Pattaya web design market and this is a fact. But SEO is a very different ball game to general web design and we will explain why.
Used car salesmen talk or should we say cowboys
The biggest struggle you will find when hiring an seo company in Thailand to perform SEO work on your website will be trying to distinguish the good, from the bad from the ugly. Thailand has always been a destination where many holidaymakers come to visit, fall in love, and want to live their happily ever after here. Many of these holidaymakers who decide to stay and not go home, now find themselves without a job or income, and so immediately start to think of ways to make money online in Thailand.
As we explained at the very beginning of this page, true SEO takes many months to achieve the desired results. Many of these holidaymakers new residents don’t have the time or money to spare in order to build a successful business online. They need and want money quickly and they think starting an online marketing business is their ticket to stardom. This is why we have found so many web design or SEO businesses pop up over the years, and then suddenly disappear just as fast as they came.
It’s so very easy for these people to buy a cheap web page template that already looks clean and professional, change the text slightly by copying text from genuine SEO experts in Thailand and paying a few dollars to get their site listed top of Google pay per click search results (that anyone can do if they pay for Google AdWords). Legitimate companies come along in the search for an SEO specialist and click their paid link and make contact. With good sales talk they have now made their first big score at your expense yet know absolutely nothing about true SEO and can make changes to your website that can leave long lasting devastating effects.
We have seen this time and time again. Almost every single client who approaches Pattaya Media about SEO or web design services in Thailand have experienced a bad experience like this.
Step 1 – Are the SEO company in Thailand established or new?
The very first thing you must do is check to see how long the Thai SEO company website has been in business for. It takes less than 1 minute to check. You simply perform a who is search on their domain name. You will then see the exact date their website was established.
If an SEO company in Thailand has been in business for many years then you can generally trust that they are likely legitimate at the very least. There is never any guarantee, but checking when they first started operating their business in Thailand would be a good start and should influence your final choice.
Step 2 – Check their own company website design
To trick unsuspecting people, some shady SEO companies might buy a domain name that was already registered, but stayed dormant for many years. With the way back machine, you can check what a website looked like at any given time over the years of its existence. This will show and demonstrate to you whether or not the Thai SEO specialist are indeed SEO specialists who were always advertising the same services in Thailand from the moment their domain name was registered.
Take a good look at their website as it is today. Is it fast? Is it informative? Is it clean and tidy and professional looking? These points are very important if you would like to use a suitable SEO company for your websites search engine optimization.
Step 3 – Check their organic search results for SEO related search terms
Anyone can get listed to the top of Google’s paid adverts – you just need money to do so. But this is not true SEO and rather paid marketing. To get listed in the organic ever lasting search results takes skill, expertise and in general a knowledge of what and how to perform genuine ethical SEO. This is not the same as paying for paid adverts with Google.
The best way to check if an SEO specialist really are as good as they claim, simply search for a number of SEO terms in relation to what one would expect of a Thai SEO company to use in order to get their website listed top in Google or other search engines. If you can’t find the SEO company in the top 10 organic free results, then you should think twice about using that company to work on your site as they might do more harm than good. You can’t call yourself one of the best SEO companies in Thailand if you can’t even get your website listed in the top 10 search results for the major search terms for SEO Thailand.
Step 4 – Use your gut and common sense
Your mind can be influenced by many factors but your gut, your instinct and your common sense are powerful tools you have in your arsenal. Put them to use by using your human instincts to judge whether you feel the SEO company in the right one for your Thai business.
“While Thailand has many positives, it also has many negatives and it can be hard to find a good SEO company in Thailand who meet your criteria. Follow these steps and you should make the right choice!”
Pattaya Media SEO
SEO vs Internet Marketing vs Social Media Marketing
It’s important to understand the difference between SEO, internet marketing and social media marketing as all three are uniquely different. We will help you understand the core difference between the 3 so you can decide what areas your Thai business needs the most.
SEO Thailand
As explained throughout this page, SEO in its purest form is simply a process of physically editing your website pages and code to to search engine friendly. This could be page content, page header tags, meta descriptions, keywords, page titles, image alt tags, etc. It’s the most vital aspect of every web design if you would like your website to achieve a better chance of appearing high in search results. It’s otherwise known as Onsite SEO.
Internet Marketing Thailand
Internet marketing (Offsite SEO) is just as vital as onsite SEO and plays a very important role in achieving good page ranks in search engine search results. Internet marketing can vary significantly but the most simple practices are still important and used today to judge your website page ranks. For example, having your website appear in a popular web directory under your sites parent category is a form of offsite SEO. Why, because you have just received an inbound link from another popular website and this acts like an extra point scored to you.
Offsite SEO and internet marketing has it’s advantages, but it also has it’s disadvantages too. You can lose points just as fast as you gain them. Why? Because if for example you sell aromatherapy products and request a link to your website from a Thai Butchers website, then the search engines might be thinking hang on a minute, you are trying to score extra points by getting a link to your site from a website that has nothing to do with your products or your services. Your site could be punished as a result.
So no need to try and trick the search engines. Get your website listed on sites where you genuinely expect people who visit them might benefit from seeing your website there and clicking the link to your site.
Pay per click adverts also falls under the category of internet marketing. Everyone knows what paid advertising looks like. You only need to perform any search via Google to see the adverts at the top. But what advert gets to go top? Very simple, the advert that pays more per click – the highest bidder basically.
Social Media Marketing Thailand
This is really very straightforward to explain. Social media marketing is simply about placing news, images, banners, link adverts etc to your website from social media platforms. For example, placing a picture advert on Facebook or Instagram linking back to your website is simply social media marketing and can be very effective.
In Thailand, Line is also very common so more and more companies are advertising via Line. Still, it’s Facebook and Instagram who dominate the social media marketing platform in Thailand at this present time.
SEO Prices Thailand
The prices for SEO in Thailand are usually charged on a month by month basis starting from 20,000 Baht up. However, the prices for SEO in Thailand will vary significantly from company to company. There are some SEO specialists in Bangkok whose prices will start at 100,000 Thai Baht per month, while others can be considerably lower or considerably higher. We have even seen some SEO companies in Bangkok whose SEO contract fees amount to prices in excess of millions of baht. In general however, most monthly SEO packages start from around 20,000 Thai Baht and this in our opinion is about right.
Like with anything in life, time is money and SEO services in Thailand are no exception. True SEO in general is far more complex, far more challenging and far more time consuming than building a website. The difference with building a website to preforming SEO however, are very vast. You can build a website in a few days to a month on average. SEO on the other hand is an ongoing process. An ongoing battle. A never-ending job.
You must look at SEO with common sense rational thinking. Ask yourself, if every SEO specialist is truly an expert, then why are they being hired by you to work on their site? Why don’t they have multiple sites, multiple businesses, selling multiple items or services and cornering the market? The answer is very simple, because they can’t! Because SEO is so very complex and so very time consuming to achieve the desired effects.
While not an impossible feet, you have to spend a considerable amount of time on onsite and offsite SEO in order to cement your website in a prominent position in the search engines. This is why different SEO companies in Thailand will have different costs and packages associated with the SEO services they provide.
Below under the section Average SEO Costs Thailand (Monthly Fees) we have included a pie chart detailing the average costs associated with SEO from some of the most well known SEO specialists in Thailand.
Please note: These are not our SEO prices, costs or fees as Pattaya Media generally provide SEO services in Thailand for considerably less than our competitors and thus are considerably cheaper than rival SEO service providers in Thailand.
Average SEO Costs Thailand (Monthly Fees)
We compiled these SEO prices from the top 20 SEO specialists in Thailand when searching for SEO Thailand via Google.com. We compiled the data from the top 20 websites who advertised their prices online on the day we searched.
Please Note: These are monthly SEO fees charged by each company
Pattaya Media SEO Specialists
Conclusion
The information on this page will help you understand more about SEO in Thailand, the types of prices you should expect to pay for SEO in Thailand and also how you should choose the best SEO company in Thailand for your needs and your budget.
In summary, we suggest you always take the below points into consideration when you search for a search engine specialist in Thailand. We urge you to try to understand the core difference between true SEO, internet marketing, and social media marketing as all three are very different from one another.
- Make sure you understand the core differences between SEO, internet market and social media marketing. Some SEO companies trick you into saying they will perform SEO however, all they do is spend 10 minutes creating a google advert through internet marketing and charge you tens of thousands of Baht for the privilege.
- Always check to see when the SEO company first started trading. Many SEO companies are not legitimate companies or lack the skills required to perform SEO. You can do this by performing a free who is search on their domain name. Choose an established company in Thailand for the best results.
- Don’t assume because you are paying more you are getting more. When choosing a big company to undertake work on your website, you are paying extra because that big company has bigger overheads they must cover in order to survive. Business is as much about saving money as it is about making money.
- If your website is not SEO friendly by design, then consider changing the design to an SEO friendly website for better long term results.
- Need any free help or advice, PattayaMedia.com can help you free of charge if you have any questions regarding web design or SEO in Thailand.
This is a brilliant article about SEO in Thailand and makes a lot of sense. I have a business in Laos but relocating to Thailand from Vientiane soon. I have a famous Italian pizza restaurant, but we have been closed because of the pandemic. I understand Thailand is no better off, but we think long term the situation in Thailand will be better. We wish to relocate our business, but we have the same website that has served us for many years in Laos. Trouble is, we must keep the same .com but change all the text and data to Bangkok, Thailand and this is where we are going to be using your SEO services to help us. Money is a little tight at the moment, but we have seen your Thai SEO prices and this are the best we have found for Thailand SEO, and so we are going to use your SEO services.
I did have a lot of questions about SEO and what we will need to do to make the transition from Vientiane to Bangkok with respect to our current website listings in Google, however, your extensive articles this has really helped us understand. So a big thank-you to you Pattaya Media and the author of this SEO article. Excellent data and free of charge. Brilliant!
I was searching for SEO Thailand to find at least the top 3 companies for a Japanese steel factory in Bangkok and Chonburi. The company is well established in Thailand, but their website is of very poor quality. I have been hired to oversea the project and there is a high possibility we would like to completely revamp the entire website and database with your company. We have a budget of 150,000 Baht, and we would like to know if this will cover is for a new website with around 22 pages in 3 languages (Japanese/Thai/English) and SEO services. We understand there will be additional fees for monthly SEO and marketing that we will require, and we are hoping you can educate our marketing staff, who will then transition the takeover of online marketing. They have x amount of knowledge, but your SEO company appears to be superior in many ways. Please get back to me soonest. Ace
My partner has a hair salon in Chiang Mai and we are looking for a company to help us promote the business online via the methods detailed in your very good article by the way. Do you service clients in the North of Thailand and can you help us move our domain name to your registrar?
Sorry, I forgot to notify you that we have a domain name but not the website as of yet. Thanks. M
Hi Marcia, I don’t work for Pattaya Media but I am a customer of theirs in Hong Kong, so I can confirm they can service you for all SEO work regardless of your location. I believe this is mentioned on their website in numerous locations.
Thanks Blackbear – I didn’t know this was your nickname so thanks for sharing that with us. All SEO invoices will now be addressed to Blackbear 555
Yes please haha
Hi Marcia, yes we can service clients in every province in Thailand as well as internationally. We are also a domain name registrar so yes we can service you. Please use our online contact form to get in touch. Thanks.
Is it possible to use your optimisation services if you didn’t build our website? We are interested to start to work with you as a new customer of yours. We are a luxury car dealership with offices in Bangkok and Pattaya (showroom/office).
Yes we can service you. We have already sent you an email with information. Please take a look and get back to us when you have some free time. Thanks
Ive always thought of search engine optimization as an artform and scientific with respect to the process of getting your web pages to rank higher in search engines such as Google. I heard Google also has over 200 ranking factors in their algorithm so it seems a lot like science to me. I also believe with SEO you need to learn about:
Anyway, good SEO is vital to convert qualified prospects into actual customers and your article sums everything up nicely.
We agree that not only is search engine optimisation a science, it is also an art. The same applies to website design creation.
Why is SEO in Thailand so expensive? I always thought Thailand would be cheaper for web services?
As mentioned in this article, different SEO companies will charge different prices for SEO in Thailand. What is cheap and what is expensive will always depend on the affordability of the person using or buying any service. In general however, SEO in Thailand can be expensive or can be cheap but in general one must understand that it takes time to see results. Equally, true organic SEO and marketing requires a lot of time and resources to build and maintain. Paying for the expertise of an SEO specialist to develop your website, strategy and to grow your online presence can get your investment back with a very successful website.
SEO prices in Thailand will vary significantly from one company to the other. We would advise you to only spend what you can afford on any SEO work in Thailand or at least provide the SEO company with a workable and affordable budget.
In the US most SEO projects cost between $400/month to $10,000/month depending on the level of service and time/money spent on the project. From what I can see the SEO prices are pretty much the same in Thailand when you perform a Dollar to Thai Baht exchange rate. Although I did read and remember from somewhere that on average an SEO plan costs $2819 per month in the US.
If we look to our sister country the UK then you can expect to pay anything between £50 – £10,000 per month for SEO services there too.
I always wondered can I do SEO on my own to save costs initially?
I guess the answer is one can absolutely do SEO by themselves with some research, tips from sites like these and lots of practice. I think it’s good to at least learn how to do SEO for your business because you never know if one day you don’t have the funds to pay an SEO company in Thailand to do your SEO for you.
Using Pay-per-click (PPC) advertising is also a good way forward. It’s an online advertising model where you as a business/website pays a site like Google to post an advert to your business. Then simply speaking, every time your advertisement link is “clicked” on, you will be charged a fee by Google.
PPC is also known as cost-per-click (CPC). You can use Google Ads, Instagram Ads, Line Ads, Facebook Ads, Twitter Ads etc. These are currently the most popular platforms for PPC advertising in Thailand.
Hi Ben, we always urge our customers to learn at leas the very basics of SEO because constantly hiring an SEO specialist in Thailand full time can be quite costly. Any large organisation should always have at least 1 member of staff (preferably in the ,marketing department) who can take over the SEO work from Pattaya Media to save the Thai business money.
How much do Google ads in Thailand cost? The average cost per click in Google Ads for Thai Business is between 35 Baht and 100 Baht, depending on how high you set your bidding. For example, if you set a price of 50 Baht per click, but your rival who is also advertising using Google Pay per click, and they set their click bidding price as 45 baht, then your advert will naturally be higher up than theirs too. They might then set their bidding at 55 baht, and you see their site higher than yours. You then change yours from 50 Baht to 52 baht but still see your site below theirs, so you know you have to keep bidding higher to get above them. That’s the only way you will know who is paying more per click because that person is higher than you on the Search Network.
You never want to start your bidding too high. Imagine paying 100 baht per click when the person below you is only paying 5 baht per click.
I would like to add that in simple terms that if someone were to ask the question “Who and what does a SEO person do?” Then the most simple answer would be that an SEO expert or SEO specialist, is someone that optimizes websites to achieve higher search engine rankings. This means they know how to get more traffic to your website from search engines.
Some more tips to improving the SEO on your website to rise up in the ranks to the top of search-engine results.
While SEO stands for search engine optimization, all it really is, in other words, is a form of digital marketing strategy. The primary function of this marketing strategy is to focus on your website’s presence in Google search results and other search engines like Yahoo or Bing. Google is the main one you need to focus on however, since they dominate the search market. When you truly understand how SEO works and can call yourself an expert, then you can use a wide range of different tactics to increase your visibility (basically how high your website ranks) in the search results.
What is SEO so important? Because good SEO leads to a higher rate of conversion in the form of website traffic. Naturally, the better your site has been optimized for the search engines, then the higher rate of conversion for your website.
More Thailand based businesses need to invest more in a good online marketing strategy if they wish to catch up with the West or East (China). A way to catch up and get a good start would be to follow these basic steps and techniques to increase organic traffic:
Brilliant advice
There are some good SEO agencies in Bangkok, Thailand who provide very good SEM & SEO services, however, some of them charge an arm and a leg. Times are hard at present so one would expect this to put prices down, but instead it seems to have put prices up.
I have been monitoring your website here on pattayamedia.com to get regular updates about web design and seo in Thailand and I have to say one thing above all that really impresses me about your services is the prices never seem to rise. I have heard nothing but positive remarks from so many people about your company, and I will be using you for all future web design and SEO work. I had a company who managed my accounts in Pattaya, but they shut up shop and left me all alone. I lost my main domain name because I had no way to renew it and I had to start from scratch. Lesson learned, and I will also use an established company in Thailand for all my website or general work from now on.
Unfortunately there are many web designers in Pattaya who start a business but it doesn’t work out for whatever reason. The worst thing is losing a domain name because of this and if we can help you in anyway please contact staff anytime.
This page is filled with useful SEO advice for Thailand, and I would like to include the following. I realise some of these may have been discussed or listed already, but here goes:
Excellent advice there and many Thai business owners will find this information useful. Thank-you very much!
I am looking for an SEO expert in Thailand to get my website listed first in the free google search listings. Your SEO packages seem fair and straightforward. Our market is not too competitive yet in Thailand (sola energy) with respect to our business model as we are one of a kind however, we are not seeing instant results like the last so-called “SEO specialist” in Bangkok promised. We paid a huge lump sum up front but didn’t get the expected results. We would like to commission you to take over from our project.
Hi Hagrid,
Thank-you for your comments and for your explanation about your business. Yes we are in a strong position to help you with your SEO and marketing needs for your Thailand based sola energy business. We have just sent you an email to your member email address associated with your account here. Please take a look and get back to us anytime with any further questions.
Pattaya Media Web Design and SEO Specialists.
Hi, I own a hostel in Chiang Mai and my business has naturally suffered during these times. I am thinking of changing my hostel (that primarily targeted foreign backpackers to Thailand) to a small resort to target local Thai’s who are still here in Thailand. My site is well known in the industry as has always been geared towards Westerners. We wish to change our site to appeal to the Thai market and don’t know if we should start a website from scratch with a new domain or hire you to perform your SEO work to move the current site over from a hostel type website to the new Thai resort. Any help would be greatly appreciated. We are not new to SEO but this is out of our comfort zone.
Greetings Pedro in Chiang Mai, Thailand. I have sent you an email with detailed information regarding this comment. Please take a look and add us on line @webdesign or simply reply to the email we sent. Thank-you!
Pattaya Media Web Design & SEO
Hi Pattaya Media, my wife owns a small Som Tum restaurant in Pattaya, Thailand and we are currently restricted to online orders/take away only. We are thinking to enlist your services to both design a website and provide some online marketing to get her website visible in google. I only know about SEO from what I have seen from your website, but I think I get the drift. We would prefer to hire you anyhow, and we need the site in both ENGLISH and THAI.
Pattaya Somtum Dave
Hi Dave,
Yes we can assist you with web design and SEO and we have already sent you an email with more information. Thanks!
Sawadee Ka, My name is Jane. I interest in SEO service for Thai real estate. Currently in USA but coming home soon. I need website and SEO and discount ka
Hi Jane, yes we are happy to help anybody in need of web design and seo services in Thailand. All our prices can be found listed on our prices & payment page. These prices already have discounts applied. If you would like more information about web design or SEO prices then please visit How Much Does A Web Designer Cost In Thailand?
When questioning what is the best SEO strategy for your website, I do strongly believe with your advice you wrote about writing for humans first and search engines second. Too many websites post rubbish content that serves no benefit. We all perform searches to find the information we are looking for, and so it helps if we can actually read a well-structured sentence. Not too many SEO companies in Thailand understand this and instead try to spam sites and pages with keywords.
This is why Pattaya Media are king in the field of SEO and web design because everything you write makes perfect sense, and we can all learn from. Your articles really helped my website ba an instant success in Thailand.
Yes and also remove anything that slows down your website too as speed is crucial for good SEO in Thailand nowadays. Too many slow websites and just makes me want to hit the back button. Simple is effective. Period
Yes you should always produce and write high-quality content that adds value to your site. I believe good content is worth it’s weight in gold. Fix duplicate content too. Far too many sites saying the same things on every page.
I think also a key to good SEO in Thailand is to create something different or something better. Why? Because too many copycats in Thailand, so you always need to stay ahead of the game and offer something new and unique.
Does anyone install the Web Analytics code or tried to perform SEO with or without and what were their results?
I have used free and premium marketing SEO Tools from well known sites and plugins in my WordPress admin area, but it did nothing for the SEO on my site. In the end the main thing that mattered most was the content on my pages. Now my Thai legal firm is no1 for almost every Thai law search via Google. All down to the advice from Pattaya Media
What would you consider a good SEO score is out of 100?
I believe optimization and page speed can get you a very high SEO score out of 100 points. Some people think a top score of 100 is impossible to achieve, however, I disagree. Why? Because 99% of my pages all have an SEO page score of 100 out of 100. Thanks to Pattaya Media of course who guided me with all the advice I needed to see my website climb the ranks on Google Thailand search console.
Lots of people think only about how to improve SEO but neglect to think about fixing bad SEO. A good area to start is to use hyphens to separate words instead of using spaces and compress long URLs. Most of the other areas of good SEO has been covered in length in this page article and comments section.
The problem I have always found with Thai SEO companies is that most of them promise great results but fail to deliver them. Pattaya Media being the exception, of course.
I think one needs to find a specialist digital marketing and search engine optimisation company in Thailand who can develop and improve organic search strategies that deliver great ROI. It would help if they have a proven track record delivering results across all sectors, as not every business sector in Thailand is the same. They should also be affordable and flexible, and ideally not tie you down to a contract that only benefits them.